Joe Vitale is the President
and founder of Hypnotic Marketing, Inc. The company offers copywriting
and marketing consulting services based on concept of Hypnotic Marketing.
A certified hypnotherapist himself, Vitale’s techniques have the power
to put the recipient of his sales letter or video into what he terms a “buying
trance”. Joe Vitale is also the Founder and President of The Hypnotic
Marketing Institute and extends the concept to several areas such as Hypnotic
Writing, an e-book, Hypnotic Selling Tools and the Hypnotic
Library. One of his popular concepts and courses is Guaranteed Outcome
Marketing.
Joe Vitale is best known
for creating, analyzing and reviewing ads, flyers, news releases and sales
letters. He is also known to be a great inspirational speaker and has spoken at
The Sales and Marketing Executives, the First Houston Publishers and
Authors Association Conference. Vitale has been rated by The
Speakers Platform as one of the top 25 speakers in the world on sales and
marketing.
Joe Vitale has more than
500 clients worldwide. Many of his clients are in publishing, he has worked
with 200 authors, and publishers helping them write and promote their books. He
also works with business and social organizations and is known for his work
with the American Red Cross and Hermann Children's Hospital in Houston.
Some of Joe Vitale’s
best-known works include the books Spiritual Marketing and The
Seven Lost Secrets of Success, which reportedly sold 19,500 copies to a
single company! Joe Vitale has also produced the ‘The Power of
Outrageous Marketing'!’ an audiotape collection.
Other books and
courses by Joe Vitale include CyberWriting: How to Promote
Your Product or Service Online, Turbocharge Your Writing, The AMA
Complete Guide to Small Business Advertising, There's A Customer Born
Every Minute: P.T. Barnum's Secrets for Business Success, and The AMA
Complete Guide to Small Business Advertising.
Joe Vitale is also an ordained minister with
a deep sense of spirituality that flows through his marketing techniques and
teachings.
